{"id":50,"date":"2026-03-02T13:59:28","date_gmt":"2026-03-02T12:59:28","guid":{"rendered":"https:\/\/znalostnihub.ujep.cz\/?page_id=50"},"modified":"2026-03-02T13:59:28","modified_gmt":"2026-03-02T12:59:28","slug":"o-projektu","status":"publish","type":"page","link":"https:\/\/znalostnihub.ujep.cz\/index.php\/o-projektu\/","title":{"rendered":"O projektu"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Na\u0161e c\u00edle<\/h3>\n\n\n\n<p>C\u00edlem na\u0161ich aktivit je vytvo\u0159it, nastavit a rozjet dlouhodob\u00fd syst\u00e9m kumulace \u0161pi\u010dkov\u00fdch odborn\u00fdch v\u00fdstup\u016f a k nim tematicky nav\u00e1zan\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed explicitn\u011b orientovan\u00e9ho na transforma\u010dn\u00ed procesy a v\u00fdzvy. Chceme p\u0159isp\u011bt k dal\u0161\u00ed profesionalizaci p\u0159edstavitel\u016f ve\u0159ejn\u00e9 spr\u00e1vy i dal\u0161\u00edch akt\u00e9r\u016f transformace \u00fazem\u00ed. Prost\u0159ednictv\u00edm na\u0161ich aktivit chceme etablovat syst\u00e9m propojen\u00ed nab\u00eddky a popt\u00e1vky ve st\u011b\u017eejn\u00edch t\u00e9matech transforma\u010dn\u00edho procesu a nastavit dlouhodobou udr\u017eitelnost toku odborn\u00e9ho know-how a impuls\u016f.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pl\u00e1novan\u00e9 aktivity a o\u010dek\u00e1van\u00e9 v\u00fdstupy<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>s\u00e9rie vzd\u011bl\u00e1vac\u00edch semin\u00e1\u0159\u016f zam\u011b\u0159en\u00fdch na odborn\u00fd r\u016fst a podporu excelence akt\u00e9r\u016f transformace<\/li>\n\n\n\n<li>sada v\u00fdzkumn\u00fdch zpr\u00e1v a eduka\u010dn\u00edch materi\u00e1l\u016f k relevantn\u00edm transforma\u010dn\u00edm t\u00e9mat\u016fm<\/li>\n\n\n\n<li>vytvo\u0159en\u00ed webov\u00e9ho port\u00e1lu p\u0159edstavuj\u00edc\u00edho znalostn\u00ed hub<\/li>\n\n\n\n<li>intervence do vybran\u00fdch koncep\u010dn\u00edch \u010di strategick\u00fdch rozvojov\u00fdch dokument\u016f subjekt\u016f ve\u0159ejn\u00e9 spr\u00e1vy<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">T\u00e9mata a minit\u00fdmy<\/h3>\n\n\n\n<p>Na z\u00e1klad\u011b vstupn\u00edch anal\u00fdz, re\u0161er\u0161n\u00edch aktivit, v\u00fdzkumn\u00fdch zpr\u00e1v a s&nbsp;oporou o konsensus \u0161irok\u00e9 \u0161k\u00e1ly akt\u00e9r\u016f transformace v&nbsp;\u00dasteck\u00e9m kraji bylo vydefinov\u00e1no sedm kl\u00ed\u010dov\u00fdch t\u00e9mat transformace, kter\u00e1 budou v&nbsp;r\u00e1mci znalostn\u00edho hubu \u0159e\u0161eny, a jeden pr\u016f\u0159ezov\u00fd pil\u00ed\u0159, jen\u017e m\u00e1 za \u00fakol jednotliv\u00e1 t\u00e9mata systematicky nav\u00e1zat na transforma\u010dn\u00ed p\u0159\u00edb\u011bh, zajistit jejich inovativn\u00ed \u0159e\u0161en\u00ed, prom\u00edtnout ekonomick\u00e9 aspekty, zohlednit strategick\u00e9 pojet\u00ed a reagovat na prob\u00edhaj\u00edc\u00ed dynamiku vn\u011bj\u0161\u00edho sv\u011bta.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_1: Image a identita<\/strong><\/h4>\n\n\n\n<p>T\u00e9ma reaguje na negativn\u00ed image regionu a na slab\u0161\u00ed region\u00e1ln\u00ed identitu obyvatel. Vzhledem k&nbsp;tomu, \u017ee region disponuje cenn\u00fdmi m\u00edstn\u00edmi zdroji (m\u00edstn\u00ed kulturn\u00ed d\u011bdictv\u00ed, pr\u016fmyslov\u00e9 d\u011bdictv\u00ed, p\u0159\u00edrodn\u00ed d\u011bdictv\u00ed), je pot\u0159eba tyto zdroje mobilizovat prost\u0159ednictv\u00edm valorizace m\u00edstn\u00edho d\u011bdictv\u00ed a za pomoci soci\u00e1ln\u00edch inovac\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_2: Efektivn\u00ed vyu\u017eit\u00ed obecn\u00edho majetku pro lok\u00e1ln\u00ed energetickou transformaci<\/strong><\/h4>\n\n\n\n<p>Nejen pro celou Evropu, ale specificky pro uheln\u00e9 regiony je p\u0159echod na z\u00edsk\u00e1v\u00e1n\u00ed energie z&nbsp;obnoviteln\u00fdch zdroj\u016f pal\u010divou ot\u00e1zkou. Konkr\u00e9tn\u00ed d\u016fsledky poci\u0165uj\u00ed tak\u00e9 municipality, p\u0159i\u010dem\u017e \u0159ada obyvatel poci\u0165uje obavy z&nbsp;ekonomick\u00fdch a soci\u00e1ln\u00edch dopad\u016f energetick\u00e9 transformace. Proto se vzd\u011bl\u00e1vac\u00ed a v\u00fdzkumn\u00e9 aktivity zam\u011b\u0159\u00ed na komunitn\u00ed p\u0159ij\u00edm\u00e1n\u00ed OZE, vyu\u017eit\u00ed majetku obc\u00ed pro energetick\u00e9 \u00fa\u010dely a na sn\u00ed\u017een\u00ed netechnick\u00fdch bari\u00e9r t\u00e9to transformace.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_3: Management regionu<\/strong><\/h4>\n\n\n\n<p>Smyslem existence a z\u00e1kladn\u00edm posl\u00e1n\u00edm ve\u0159ejn\u00e9 spr\u00e1vy je slu\u017eba ob\u010dan\u016fm. \u00dasteck\u00fd kraj pro svou transformaci pot\u0159ebuje pos\u00edlit v&nbsp;oblasti sv\u00e9ho managementu. Z&nbsp;tohoto d\u016fvodu je nutn\u00e9 mezi subjekty ve\u0159ejn\u00e9 spr\u00e1vy roz\u0161i\u0159ovat pov\u011bdom\u00ed o nov\u00fdch modelech \u0159\u00edzen\u00ed, financov\u00e1n\u00ed, efektivit\u011b vl\u00e1dnut\u00ed, participativn\u00edch p\u0159\u00edstupech. T\u011bmito a dal\u0161\u00edmi prom\u011bnami je nutn\u00e9 proj\u00edt pro to, aby byly reflektov\u00e1ny zm\u011bny v&nbsp;o\u010dek\u00e1v\u00e1n\u00ed nov\u00fdch generac\u00ed ob\u010dan\u016f, aby byly uspokojeny zvy\u0161uj\u00edc\u00ed se n\u00e1roky na kvalitu slu\u017eeb a aby bylo zabr\u00e1n\u011bno dal\u0161\u00edmu odlivu mozk\u016f.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_4: Soci\u00e1ln\u00ed za\u010dle\u0148ov\u00e1n\u00ed<\/strong><\/h4>\n\n\n\n<p>\u00dasteck\u00fd kraj se neblaze vyzna\u010duje nadpr\u016fm\u011brnou koncentrac\u00ed soci\u00e1ln\u011b vylou\u010den\u00fdch lokalit. T\u00edm doch\u00e1z\u00ed k&nbsp;neefektivn\u00edmu vyu\u017e\u00edv\u00e1n\u00ed m\u00edstn\u00edch lidsk\u00fdch zdroj\u016f. Tato problematika je nav\u00edc podtr\u017eena dal\u0161\u00edmi negativn\u00edmi demografick\u00fdmi trendy, kter\u00e9 lze registrovat. D\u016fsledky t\u011bchto skute\u010dnost\u00ed lze vn\u00edmat v&nbsp;n\u00edzk\u00e9 politick\u00e9 participaci a ob\u010dansk\u00e9 anga\u017eovanosti, stigmatizaci \u010d\u00e1sti obyvatelstva, n\u00edzk\u00e9 \u00farovn\u011b vzd\u011bl\u00e1n\u00ed a v&nbsp;\u0159ad\u011b dal\u0161\u00edch aspekt\u016f. Aktivity projektu tud\u00ed\u017e c\u00edl\u00ed na sn\u00ed\u017een\u00ed soci\u00e1ln\u00ed distance a motivov\u00e1n\u00ed kvalifikovan\u00e9 pracovn\u00ed s\u00edly k&nbsp;setrv\u00e1n\u00ed v&nbsp;kraji.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_5: Udr\u017eiteln\u00fd management obc\u00ed a krajiny \u00dasteck\u00e9ho kraje<\/strong><\/h4>\n\n\n\n<p>Jedn\u00edm z&nbsp;d\u016fsledk\u016f pr\u016fmyslov\u00e9ho charakteru na\u0161eho regionu jsou citeln\u00e9 z\u00e1sahy do krajiny a \u017eivotn\u00edho prost\u0159ed\u00ed. C\u00edlem t\u00e9to \u010d\u00e1sti projektu je formou vzd\u011bl\u00e1vac\u00edch a v\u00fdzkumn\u00fdch aktivit p\u0159isp\u011bt k&nbsp;postupn\u00e9mu utv\u00e1\u0159en\u00ed udr\u017eiteln\u00e9, prosperuj\u00edc\u00ed a odoln\u00e9 krajiny pro budouc\u00ed generace. Specificky se zab\u00fdv\u00e1me podporou biodiverzity, revitalizac\u00ed brownfield\u016f \u010di adaptivn\u00edm managementem krajiny a agr\u00e1rn\u00edch tvar\u016f.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_6: Komun\u00e1ln\u00ed slu\u017eby<\/strong><\/h4>\n\n\n\n<p>S&nbsp;t\u00edm, jak prob\u00edhaj\u00ed sociodemografick\u00e9 zm\u011bny obyvatelstva a populace st\u00e1rne, se prom\u011b\u0148uje tak\u00e9 vn\u00edm\u00e1n\u00ed kvality \u00fazem\u00ed, vztah k&nbsp;ve\u0159ejn\u00e9mu prostoru \u010di popt\u00e1vka po komun\u00e1ln\u00edch slu\u017eb\u00e1ch. Tato \u010d\u00e1st projektu se pokus\u00ed p\u0159in\u00e9st inovativn\u00ed pohled na financov\u00e1n\u00ed komun\u00e1ln\u00edch slu\u017eeb, ale tak\u00e9 roz\u0161\u00ed\u0159it pov\u011bdom\u00ed o&nbsp;mana\u017eersk\u00fdch a rozhodovac\u00edch n\u00e1stroj\u00edch typu benchmarking.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_7: Zdrav\u00ed obyvatelstva<\/strong><\/h4>\n\n\n\n<p>Zdrav\u00ed obyvatel je z\u00e1kladn\u00edm pil\u00ed\u0159em pro rozvoj jak\u00e9koli oblasti, je tak\u00e9 kl\u00ed\u010dov\u00e9 pro zaji\u0161t\u011bn\u00ed soci\u00e1ln\u00ed stability a soudr\u017enosti komunity. D\u016fle\u017eit\u00fdm faktorem je zdravotn\u00ed gramotnost. Proto se skupina expert\u016f zam\u011b\u0159\u00ed na edukaci v&nbsp;oblasti zdravotn\u00edch determinant, jako jsou z\u00e1vislosti, d\u011btsk\u00e1 obezita, ale i ot\u00e1zka wellbeingu ve \u0161kol\u00e1ch \u010di problematiku t\u00fdran\u00fdch d\u011bt\u00ed.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>KA2_C_8: Konceptu\u00e1ln\u00ed zar\u00e1mov\u00e1n\u00ed tematick\u00fdch oblast\u00ed<\/strong><\/h4>\n\n\n\n<p>Aby v\u00fd\u0161e uveden\u00e1 t\u00e9mata byla poj\u00edm\u00e1na s&nbsp;ohledem na transforma\u010dn\u00ed pot\u0159eby, aby byly reflektov\u00e1ny aktu\u00e1ln\u00ed trendy, za \u00fa\u010delem koncep\u010dn\u00edho pojet\u00ed jednotliv\u00fdch p\u0159\u00edstup\u016f a s&nbsp;ohledem na ekonomickou proveditelnost navr\u017een\u00fdch opat\u0159en\u00ed je do t\u00fdmu za\u0159azen tak\u00e9 pil\u00ed\u0159 pokr\u00fdvaj\u00edc\u00ed tyto pr\u016f\u0159ezov\u00e9 principy<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">T\u00fdm znalostn\u00edho hubu<\/h3>\n\n\n\n<p>Znalostn\u00ed hub je sou\u010d\u00e1st\u00ed kl\u00ed\u010dov\u00e9 aktivity 2 (Kreativn\u00ed spole\u010dnost), v&nbsp;jej\u00edm\u017e \u010dele je rektor UJEP <strong><a href=\"https:\/\/www.fse.ujep.cz\/cs\/krrvs-koutsky-jaroslav\/\">doc. RNDr. Jaroslav Koutsk\u00fd<\/a><\/strong> (Fakulta soci\u00e1ln\u011b ekonomick\u00e1, Katedra region\u00e1ln\u00ed rozvoje a ve\u0159ejn\u00e9 spr\u00e1vy).<\/p>\n\n\n\n<p>V&nbsp;\u010dele t\u00fdm znalostn\u00edho hubu, tedy oblasti C (V\u00fdzkum a vzd\u011bl\u00e1v\u00e1n\u00ed pro komunitu) je <a href=\"https:\/\/www.fse.ujep.cz\/cs\/krrvs-sykora-tomas\/\"><strong>Ing. Tom\u00e1\u0161 S\u00fdkora, Ph.D. <\/strong><\/a>(Fakulta soci\u00e1ln\u011b ekonomick\u00e1, Katedra region\u00e1ln\u00edho rozvoje a ve\u0159ejn\u00e9 spr\u00e1vy).<\/p>\n\n\n\n<p>Vedouc\u00ed jednotliv\u00fdch minit\u00fdm\u016f:<br>KA2_C_1: <strong><a href=\"https:\/\/geography.ujep.cz\/cs\/vladan-hruska\/\">Mgr. Vladan Hru\u0161ka, Ph.D.<\/a><\/strong> (P\u0159\u00edrodov\u011bdeck\u00e1 fakulta, Katedra geografie)<\/p>\n\n\n\n<p>KA2_C_2: <strong><a href=\"https:\/\/www.fse.ujep.cz\/cs\/kema-spacek-martin\/\">Ing. Martin \u0160pa\u010dek, PhD.<\/a><\/strong> (Fakulta soci\u00e1ln\u011b ekonomick\u00e1, Katedra ekonomie a managementu)<\/p>\n\n\n\n<p>KA2_C_3:<a href=\"https:\/\/ff.ujep.cz\/kpol\/personalni-slozeni\/pavel-maskarinec\"> <strong>doc. Mgr. Pavel Ma\u0161karinec, Ph.D.<\/strong> <\/a>(Filosofick\u00e1 fakulta, Katedra politologie)<\/p>\n\n\n\n<p>KA2_C_4: <strong><a href=\"https:\/\/www.fse.ujep.cz\/cs\/kema-fuchsova-eva\/\">Ing. Eva Fuchsov\u00e1, Ph.D.<\/a> <\/strong>(Fakulta soci\u00e1ln\u011b ekonomick\u00e1, Katedra ekonomie a managementu)<\/p>\n\n\n\n<p>KA2_C_5:<strong> <a href=\"https:\/\/www.fzp.ujep.cz\/jakub-vosatka\">Ing. Jakub Vos\u00e1tka, Ph.D.<\/a><\/strong> (Fakulta \u017eivotn\u00edho prost\u0159ed\u00ed, Katedra \u017eivotn\u00edho prost\u0159ed\u00ed)<\/p>\n\n\n\n<p>KA2_C_6: <a href=\"https:\/\/geography.ujep.cz\/cs\/kristyna-rybova\/\">Mgr. Krist\u00fdna Rybov\u00e1, Ph.D.<\/a> <\/p>\n\n\n\n<p>KA2_C_7: <a href=\"https:\/\/fzs.ujep.cz\/cs\/kontakt\/zemanova\">Mgr. Miroslava Zemanov\u00e1, Ph.D.<\/a> <\/p>\n\n\n\n<p>KA2_C_8: <strong><a href=\"https:\/\/www.fse.ujep.cz\/cs\/krrvs-olsova-petra\/\">Ing. Petra Ol\u0161ov\u00e1, Ph.D.<\/a><\/strong> (Fakulta soci\u00e1ln\u011b ekonomick\u00e1, Katedra region\u00e1ln\u00edho rozvoje a ve\u0159ejn\u00e9 spr\u00e1vy)<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na\u0161e c\u00edle C\u00edlem na\u0161ich aktivit je vytvo\u0159it, nastavit a rozjet dlouhodob\u00fd syst\u00e9m kumulace \u0161pi\u010dkov\u00fdch odborn\u00fdch v\u00fdstup\u016f a k nim tematicky nav\u00e1zan\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed explicitn\u011b orientovan\u00e9ho na transforma\u010dn\u00ed procesy a v\u00fdzvy. Chceme p\u0159isp\u011bt k dal\u0161\u00ed profesionalizaci p\u0159edstavitel\u016f ve\u0159ejn\u00e9 spr\u00e1vy i dal\u0161\u00edch akt\u00e9r\u016f transformace \u00fazem\u00ed. Prost\u0159ednictv\u00edm na\u0161ich aktivit chceme etablovat syst\u00e9m propojen\u00ed nab\u00eddky a popt\u00e1vky ve st\u011b\u017eejn\u00edch t\u00e9matech [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-50","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/pages\/50","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/comments?post=50"}],"version-history":[{"count":1,"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/pages\/50\/revisions"}],"predecessor-version":[{"id":51,"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/pages\/50\/revisions\/51"}],"wp:attachment":[{"href":"https:\/\/znalostnihub.ujep.cz\/index.php\/wp-json\/wp\/v2\/media?parent=50"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}